Integrations - Connecting You

Modified on Wed, 3 Apr at 4:07 PM

Integrations - Connecting You

These settings give access to various possible Integrations with Snoofa. E.g., Email, Payments & Accounting. They make Snoofa an even more powerful tool.

SETTINGS > System Settings > Integrations

Integrations Page

How-To What & Why

To give you an idea of how, what & why these Integrations matter, see the general explanation below.

System	Description & Connecting
Mailgun	Mailgun is an email sending platform, that enables sending, tracking & other cool tricks. To get it working, within Snoofa, you need to enter a Key, Domain & Endpoint. To get started, setup your mailgun account at mailgun.com. When done you’ll need to create a domain, Mailgun explain how here. If your company is EU based, it's recommended you use the EU Region (https://api.eu.mailgun.net) for your Domain, as it generally makes it easier to comply with data protection. If not the US Region (https://api.mailgun.net). To integrate Snoofa you will need the Mailgun (API) Key which you can find on your Dashboard in your Mailgun account. Next you’ll need the Mailgun Domain, e.g. mail.your-domain.com. When you have all of these credentials, head to Snoofa’s System Settings, open the Integrations section & copy them into their fields within the Mailgun section.
Mailchimp	Mailchimp is an email marketing & automation platform. Similarly to Mailgun, you need to enter information provided to you, so it can integrate with Snoofa. On sign up Clients can choose to get your newsletters. If they opt in, then Snoofa can automatically add them to your Mailchimp audience. The information you need to provide to enable Snoofa to integrate with Mailchimp, includes something called List ID. See this page on Mailchimp about finding your Audience ID for more information. And this page on Mailchimp about API Keys.
Live Chat	To integrate Live Chat on your website, the system will require your Live Chat License key. You can find out more about Live Chat on their website.
Google	Google Tag Manager is a tag management system (TMS), that allows you to track activity on digital properties, such as websites and web applications. Also referred to as tracking pixels or web beacons. To integrate Tag Manager with Snoofa, you will need your Tag Manager ID & API Key. Google themselves give more information here. Note: When using the Google Tag Manager, all tags should be managed using it, therefore Tracking (see below) should be disabled. Including empty fields.
Stripe	Stripe integrates with Snoofa to enable online payments, & to integrate Stripe with Snoofa (you guessed it) some information is needed to input. You can find out more about Stripe here.
Tracking	This set of integrations allows you to easily setup tracking with Google Analytics, Facebook (aka Meta) Pixel, Twitter (aka X) Pixel, & Mixpanel. The following links will help you understand and setup. Google Analytics. Facebook Pixel. Twitter Pixel. Mixpanel.
Xero	On the subject of integration & setting up Xero, we have gone into a little more detail, so please find that information here.
QuickBooks	QuickBooks like all of these systems, also requires you obtain & enter in data that allows integration.
GAP	Snoofa has an integration with GAP (Global Auction Platform) which is the portal that publishes auctions onto the saleroom & other ATG aggregating websites. This gives you easy uploading of your auction catalogue, as well as all of the images. The ability to download bidder registrations & bids, during a live sale, so data matches on both platforms. Also changes made on Snoofa are quickly reflected on GAP. All this, requires you input data, such as passwords, so you may integrate your sales into GAP.

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